Tracking the source of an application

you can use custom tracking links to automatically track inbound candidate sources from beyond ashby’s built in job board integrations more on these at docid\ tlyncwpte0ebbjbqn9wi4 overview a {{custom tracking link}} has a tag added to the end of the url that relates to a specific source in ashby when a candidate applies through a tracked link, the source will automatically be applied to that specific job consideration you do not need to add a custom tracking link for built in job board integrations like indeed when those integrations are enabled, the associated job board will automatically be applied as the source if you are using the automated posting or job wrapping options in linkedin, we do recommend setting up a custom tracking link more on the linkedin integration options at permissions custom tracking links see the table below for information on the roles that have access to create custom tracking links access role has access? limited access ❌ agency users ❌ elevated access external recruiter (not linked to an agency) ❌ elevated access analyst ❌ elevated access hiring team member ❌ elevated access hiring manager ❌ elevated access admin ❌ elevated access admin private ❌ organization admin ✅ only organization admins can configure custom tracking links by default elevated access users can be given access to this feature if needed more on this at creating custom tracking links set up a source set up a source at https //app ashbyhq com/admin/organizational settings/sources click + new source and in your source name and assign a source type creating your custom tracking link add a corresponding job board tracking link at https //app ashbyhq com/admin/custom tracked links click + new to create a new custom tracking link when setting up your tracked link, you’ll be required to add in a title and determine the source applied to candidates who apply via that link you will also have the option to select a user to automatically be added to the credited to field and add in a tracking code as well if you opt to not add in a tracking code, one will be generated automatically using custom tracking links once the link has been created, it can be shared or added to job boards when a candidate applies through the tracked link, the source specified will automatically be applied to their job consideration you can view a candidate’s source in the attribution section of their profile tracking links for individual jobs when creating a tracking link, the link will go to the main job board to get the link for a specific job, go to the main custom tracking link generated for the job board in https //app ashbyhq com/admin/custom tracked links on your job board, click on the specific job, then copy the link from the browser’s url field faq can custom tracking links only be used for external job boards? custom tracking links can be used any time you’d like to track an external source though most commonly used with job boards, they can be used to allow employees or friends of the company to share links externally (e g on social media) and still be credited as the source what do i enter in the ‘tracking code’ field when adding a tracking link? you can make the tracking code whatever you’d like, or you can click ‘add’ without entering a tracking code if you do the latter, a tracking code will be automatically generated the goal is to have a unique code applied to allow us to track applications and associate them with a specific source does ashby support google analytics or other conversion tracking? ashby doesn’t integrate with google analytics, so we recommend using the iframe embed version of the career page and embedding your pixel there more on this can be found at docid\ p9swm4igvsokbyleirwrx the third party job board allows me to enter the utm code directly can i just add in the code there, then have it applied to postings via that route instead? a lot of third party job boards support this and yes, you should be able to add the tracking code there, then it will be applied to all postings on that third party job board moving forward